The new NOX Store in Mayrhofen offers not only e-bikes, but also accessories and cycling apparel.
A Great Success: The Opening of the New Experience Center in Mayrhofen
Summer temperatures and smiling faces – on Saturday, June 14, we officially celebrated the opening of our new Experience Center in Mayrhofen, Zillertal. Conveniently located in the heart of town, customers can now enjoy expert advice & sales, a test center featuring our latest models, professional e-bike service, as well as regular events and community rides.
Our new location in vibrant Mayrhofen is much more than just an e-bike store. Customers can thoroughly test their preferred model before having it individually configured to suit their needs. With regular events, guided rides, and workshops, we aim to create a place where like-minded riders can connect and share their passion for cycling.
The Experience Center at our headquarters in Schlitters, which opened just last year, continues to welcome visitors with a spacious Factory Store, an adjoining test center, and the exclusive opportunity to take a behind-the-scenes look at our manufacturing facility.
“Expanding to Mayrhofen is a strategic step into the vibrant heart of the Zillertal. From this central location, we serve both local riders and visitors while creating a meeting place for the e-bike community right at the foot of some of the region’s most beautiful cycling routes. Our Factory Store at the headquarters in Schlitters remains the more convenient destination for customers from the Inn Valley and southern Germany, while also offering more extensive bike configuration options. Together, these two locations complement each other perfectly,” says Managing Director Marco Klimmt about the expansion.
During Saturday's opening event, visitors enjoyed extensive bike test opportunities, riding skills sessions, refreshing cold drinks, and a fantastic atmosphere throughout the day.
